We want to be clear, transparent and sincere with our consumers. At European level, to date a terminology standard has not been set yet that governs the use of the terms ‘natural’ and ‘organic’ in the cosmetics field to define the products of a certain company.
Due to this we have created a clear and simple information tool of our own: formula facts.
It is a kind of identity card of the product that is present in every single Phytorelax Laboratories product. It provides information to consumers, in a quick and easy way, about the most important data regarding the composition of both formula and packaging. In Formula Facts the percentage of naturalness the product contains is also specified, in such a way that consumers can make a sensible choice and are aware of what they are consuming. Always in line with our transparency principle, we have chosen easy-to-understand words to describe some of the most important ingredients of a cosmetic product, thus helping customers that are not used to the scientific language and who might find it difficult to decipher the INCI list, still present on our products.